ResumeCoach started with a friend asking for help—and turned into a mission to fix a broken hiring system.
I didn't set out to build a resume app.
After 25 years in tech sales—fiber optics, data centers, cybersecurity, building and leading sales teams—I made a decision that terrified everyone around me: I left corporate to start my own thing.
While I was deep in learning AI and building other tools, something unexpected happened.
Friends started asking for help.
Not with AI. With their resumes.
These weren't people lacking experience. They were talented professionals—many in the 45-55 range—who had been laid off or were looking to make a change. People with 15, 20, 25 years of relevant experience.
And they were applying to 30, 40, 50 jobs.
Getting nothing back. Not even rejections. Just... silence.
So I started looking at their resumes. And I saw the problem immediately.
"It wasn't their experience. It was how their resume talked about it."
I didn't polish their resumes. I completely rewrote them.
Using strategic AI prompting, I analyzed the specific job descriptions they were applying to. I pulled in government labor data to understand what skills and keywords each role actually required. Then I rebuilt their resumes from scratch—tailored to each specific job.
The results were immediate.
One friend had applied to a job and been rejected. I rewrote his resume. He applied again—same company, same role. Got an interview within a week.
Then another friend asked. Then their friends. Then strangers.
That's when I realized: this isn't a nice-to-have tool. It's a necessity.
75% of resumes get filtered out by ATS (Applicant Tracking Systems) before any human sees them. Not because people are unqualified—because their resumes don't speak the language these systems are scanning for.
And it's hitting experienced professionals the hardest. People being told they're "overqualified" (translation: too old). People with decades of relevant experience getting ghosted because their resume used "managed teams" instead of "led cross-functional initiatives."
It's not a skills problem.
It's a translation problem.
ResumeCoach doesn't polish your resume. It doesn't stuff keywords.
It reads the actual job description you're applying to, analyzes it against government labor databases and industry requirements, and writes you a completely new resume tailored to that specific role.
Same experience. Different presentation. Matched to what that company—and their ATS—is actually looking for.
10 jobs? 10 resumes. Each one custom-built.
I paid $900 for a professional executive resume once. It took two weeks. It was generic. And it didn't help.
ResumeCoach is $14 a month for unlimited resumes. Or free for your first two.
Because getting filtered out by a robot shouldn't cost you a career opportunity. And getting help shouldn't cost you $900.
Founder & CEO
25 years in tech sales across fiber optics, data centers, and cybersecurity. Led teams. Closed deals. Lived in spreadsheets and sales cycles.
Left corporate in 2024 to build AI-powered tools. Accidentally discovered that fixing friends' resumes was the most impactful thing he could do.
Now on a mission to make sure experienced professionals stop getting filtered out by robots.
"Too many good people are being told they're 'too old' or 'overqualified.' Most of the time, it's not about them—it's about a resume that doesn't speak ATS. That's fixable."
You shouldn't be filtered out because you used the wrong synonym.
Each job description is different. Your resume should be too.
$14/month beats $900 for one generic document.
We use AI to translate your real experience—not to fabricate it.
Your first two resumes are free. No credit card. No commitment.
Just real results—or keep using what you've got.